Business Details
45 Years
experience
Your Trusted Partner for Signage and Wayfinding Solutions
Founded in 1981, Whitney Veigas has established itself as a leader in architectural signage, wayfinding, and experiential graphic design. Our team approaches each project with a commitment to blending aesthetic excellence with functional precision, ensuring solutions that align with clients' brand identities and architectural contexts. With over four decades of experience, we employ a design-build methodology that streamlines the process from concept to installation, delivering cost-effective, timely results. Our expertise spans large-format graphics, donor recognition programs, and master planning, supported by a dedicated implementation team skilled in navigating complex construction environments.Recognized for innovation, we developed Identia, an industry-leading sign programming system, and expanded our capabilities through the acquisition of Visual Communications Inc. Client testimonials highlight our collaborative approach, creative problem-solving, and consistent delivery of high-quality work that meets budgetary and scheduling demands.
Services
Architectural Signage
Wayfinding Systems
Experiential Graphics
Branding Solutions
Donor Recognition
Master Planning
Large Format Graphics
Installation Services
Details
- Year established: 1981
Highlights and features
- 40+ years of specialized experience in architectural signage design
- Turnkey design-build process ensures cost and time efficiency
- Award-winning expertise in donor recognition and wayfinding programs
- In-house development of industry-standard sign programming tools
- Proven track record with complex, high-profile institutional clients
What people say
Highest quality
Exemplary professional capacity
Creative solutions
Collaborative manner
Extensive knowledge
Services
Architectural Signage
We create tailored signage solutions that integrate with architectural spaces while reinforcing brand identity. Our process combines aesthetic considerations with functional requirements to ensure clarity and compliance. With decades of experience, we deliver durable, visually striking signs that meet ADA standards and project specifications.
Wayfinding Systems
Our wayfinding programs combine spatial analysis with user psychology to create intuitive navigation experiences. We develop comprehensive systems that reduce confusion while enhancing environmental aesthetics. Solutions include directional signage, digital kiosks, and tactile elements for accessibility compliance.
Donor Recognition
We design commemorative installations that honor donor contributions while aligning with institutional branding. Our approach balances permanence with contemporary design trends, offering solutions from traditional plaques to interactive digital displays. Each program reflects the unique culture of the client organization.
Experiential Graphics
Our large-scale graphics transform spaces through strategic use of color, typography, and imagery. We create immersive environments that reinforce brand narratives while enhancing user experience. Projects range from corporate murals to cultural institution installations, all executed with technical precision.
Master Planning
We develop comprehensive signage frameworks that address current and future spatial communication needs. Our planning process includes site analysis, user journey mapping, and phased implementation strategies. This ensures cohesive, scalable systems that adapt to evolving organizational requirements.
People
Travis Veigas
Founder / President
As founder and president, Travis Veigas has led the company's growth since 1981. He pioneered the design-build approach for sign programs and developed Identia, an industry-standard documentation system. His leadership emphasizes design excellence and technical innovation.
Evan Allen
Director of Design and Creative Services
Evan Allen oversees creative direction with 20+ years of experience in environmental graphic design. He specializes in integrating signage with architectural contexts while maintaining brand consistency. His expertise ensures solutions that balance aesthetics with functional requirements.
Gretta Fry
Studio Director
Gretta Fry manages design operations with a focus on client collaboration. She ensures projects maintain design integrity throughout implementation. Her background in architectural coordination supports seamless integration of signage systems within complex building environments.
Diana MacNeil
Director of Implementation Services
Diana MacNeil leads project execution with expertise in technical coordination. She oversees fabrication and installation teams to ensure precision in challenging environments. Her focus on logistics and quality control maintains the company's high standards for delivered work.
Questions
What types of signage projects do you specialize in?
We handle architectural signage for commercial, educational, and cultural institutions. Our expertise includes wayfinding systems, donor recognition, and experiential graphics for both interior and exterior environments.
Do you offer full-service design and installation?
Yes, we provide turnkey solutions from initial design through fabrication and installation. This integrated approach ensures consistency, cost efficiency, and timely project completion.
How do you handle complex site requirements?
Our team specializes in challenging environments. We conduct thorough site analyses and use 3D modeling to address spatial constraints, ensuring seamless integration with existing architecture.
Can you work with existing brand guidelines?
Absolutely. We ensure all signage solutions align with established brand identities while enhancing visual communication through strategic placement and material selection.
What geographic areas do you serve?
While based in Boston and Minneapolis, we work with clients nationwide. Our team manages projects across multiple locations with consistent quality control and regional compliance.
